Scientific insights
Discover our dedicated resources on infant well-being, featuring articles based on scientific evidence, the latest research, and practical advice to support the growth and development of young children.
New survey on breastfeeding in the first 18 months
A research conducted by Sfera MediaGroup, with the collaboration of Baby Wellness Foundation, analysed breastfeeding habits in Italy and Spain, involving more than 2,200 mothers to investigate how feeding develops in the first 18 months of life, with particular attention to the frequency of feedings and the main physical and emotional discomforts that can hinder breastfeeding.
Sleep and routines
in newborns
Sleep is a crucial element in a newborn’s development, influencing both their physical and mental well-being. Establishing good habits from the very first months helps create a calm and nurturing environment.
Nutrition
and breastfeeding
Nutrition is the foundation of a newborn’s growth and development. From breastfeeding to the early steps into complementary feeding, each phase plays an important role.
Newborn
development
During the first months of life, newborns go through key milestones in motor, sensory, and cognitive development. Every new daily experience helps build their abilities.
Family and
motherhood
A mother’s well-being is essential for the child’s harmonious development. From pregnancy through postpartum, each phase brings physical and emotional changes that deserve care and attention.
Hygiene and
basic care
Taking care of a newborn means ensuring their daily well-being through cleanliness, hygiene, and attention to small details like skin, eyes, ears, and the umbilical cord — simple yet valuable actions.
Bonding
and relationships
The bond between parents and newborn is a natural process that begins during pregnancy and grows stronger over time. Physical contact, communication, and affection are key to building a secure and deep connection.
Environment
and travel
The surrounding environment greatly affects a newborn’s well-being. Traveling and moving from place to place require special attention to ensure the baby’s safety and comfort.
